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Dimes (restaurant)

Dimes
The restaurant's exterior in 2024
Map
Restaurant information
Established2013 (2013)
Owner(s)Alissa Wagner and Sabrina DeSousa
StateNew York
Coordinates40°42′53.9″N 73°59′29.6″W / 40.714972°N 73.991556°W / 40.714972; -73.991556
Websitedimesnyc.com

Dimes is a restaurant in the Lower East Side neighborhood of New York City. Alissa Wagner and Sabrina DeSousa founded it in 2013.[1] There are also an associated deli, Dimes Deli, and a store, Dimes Market, in the same neighborhood.

History

The restaurant's founders, Alissa Wagner and Sabrina DeSousa, met while both employed at the restaurant Lovely Day, in the Nolita neighborhood.[2] Both lived near Dimes's original location, and sensed "a hole" in the neighborhood that they sought to fill with their restaurant. DeSousa has also said that their original ambition was to "have a place where we could hang out with our friends."[3] The pair was also inspired by frequent trips to Whole Foods, the only place near their apartments "for us to get a healthy and delicious meal."[2]

The restaurant first opened a 20-seat location on Division Street, but moved and reopened in 2015 to a larger location 299 feet away on Canal Street.[4] Upon reopening, the restaurant began serving alcohol and an expanded dinner menu.[4] The original location is now Dimes Deli, which opened in September 2015.[5] Dimes Deli serves takeout and a limited menu including salads, sandwiches, and bowls. Dimes Deli is next to Dimes Market.[6] Although ostensibly a grocery store, Dimes Market also sells ceramics, books, and other household items.[7]

The restaurant published its first cookbook in 2020.[8]

Clientele and influence

Shauna Lyon, writing for The New Yorker, referred to Dimes's clientele as "cool kids".[9] Wagner has said the restaurant is popular with members of the fashion industry and the art world.[10] The presence of several Dimes-brand storefronts and its association with the surrounding portion of Chinatown has led to the area around the restaurant being called "Dimes Square".[7][11] This nickname has been popularised by Dasha Nekrasova and Anna Khachiyan on their podcast, Red Scare.[12][13][14]

The restaurant has also been credited with pioneering what The New York Times has called the “all-day café”.[15] Other examples include Res Ipsa in Philadelphia and June’s All Day in Austin.

Reception

Reviews have noted that the restaurant fosters an atmosphere hostile to non-regulars.[16][17] New York Magazine called it "cliquish".[16] Chris Stang, writing for The Infatuation, wrote that the restaurant was "uncomfortable due to the cold service" but that the food was "very good".[17]

References

  1. ^ Sietsema, Robert (August 5, 2014). "Beautiful People, Improbably Great Food at Dimes". Eater.
  2. ^ a b O'Donnell, Katie (September 30, 2015). "How Two Jersey Girls Conquered Downtown NYC". Refinery29.
  3. ^ Odell, Kat (August 14, 2014). "Dimes, a Sunny Los Angeles Cafe Grows in Chinatown". Eater.
  4. ^ a b Fest, Devra (April 6, 2015). "Dimes Packs Up Its Sunny Division Street Space Tonight and Moves to Canal". Eater.
  5. ^ Tishgart, Sierra (October 6, 2015). "Dimes Deli, With New Sandwiches, Salads, and Rotisserie Chicken, Will Make Your Takeout Dreams Come True". Grub Street.
  6. ^ Wagoner, Mackenzie (December 1, 2015). "What to Buy at Chinatown's Best New Organic Grocery and Natural Beauty Apothecary". Vogue.
  7. ^ a b Burton, Monica (September 25, 2017). "How a Restaurant Becomes a Lifestyle Brand". Eater.
  8. ^ Regensdorf, Laura (March 20, 2020). "The New Dimes Cookbook Is a Prescient, Comforting Guide for This Crisis". Vanity Fair. Retrieved July 6, 2020.
  9. ^ Lyon, Shauna (September 29, 2014). "Dimes". The New Yorker.
  10. ^ Schuster, Dana (September 11, 2014). "The chicest restaurants in NYC". The New York Post.
  11. ^ Detrick, Ben (April 18, 2018). "Straylight, an Art Bar in Chinatown, Opens in the Shadow of Le Baron". The New York Times.
  12. ^ Harrison, Will (May 24, 2022). "Escape from Dimes Square". The Baffler.
  13. ^ Smith, Ben (March 8, 2021). "They Had a Fun Pandemic. You Can Read About It in Print". The New York Times – via NYTimes.com.
  14. ^ Burns, Nick (May 26, 2022). "New York's hipster wars". New Statesman.
  15. ^ Chayka, Kyle (March 18, 2018). "The Women Responsible for the Look of Your Next All-Day Cafe". The New York Times.
  16. ^ a b "Dimes". New York. Retrieved January 16, 2019.
  17. ^ a b Stang, Chris. "Dimes". The Infatuation.
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