Dongfeng Yulon
Dongfeng Yulon Motor Co., Ltd. (Dongfeng Yulon) was an automobile manufacturing company headquartered in Hangzhou, China and a 50:50 joint venture between the mainland Chinese automaker Dongfeng Motor Corporation and the Taiwanese automaker Yulon Motor. Its principal activity was the production, distribution and sale of Luxgen passenger cars in mainland China. HistoryOn 29 July 2010, Dongfeng Motor obtained approval from the National Development and Reform Commission of China for the establishment of a joint venture with Yulon Motor.[citation needed] Dongfeng Yulon was formally established on 14 December 2010, with the two partners agreeing to invest an initial 3.4 billion yuan (US$510 million) in the venture.[1][2] Dongfeng Yulon began production of its first model, the Luxgen 7 SUV, on 28 July 2011.[3] Mainland China sales of the Luxgen 7 began in October 2011.[4] Due to declining sales of the past years, Dongfeng Yulon entered bankruptcy liquidation in November 2020. ProductsDongfeng Yulon currently produces the following vehicles:[5]
OperationsDongfeng Yulon operates manufacturing facilities in the Linjiang Industrial Zone of Xiaoshan which have an annual production capacity of 120,000 vehicles and 120,000 engines.[2] SalesDongfeng Yulon sold a total of 31,106 vehicles in 2011, the majority of which were Luxgen 7 models.[6] A total of 31,270 Luxgen brand vehicles were sold in China in 2013, making it the 49th largest-selling car brand in the country in that year.[7] References
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