Either Way (Snakehips and Anne-Marie song)

"Either Way"
"Either Way"
Single by Snakehips and Anne-Marie featuring Joey Badass
Released	28 July 2017
Genre	Pop; futurepop; R&B;
Length	3:07
Label	Sony
Songwriter(s)	James David; Julia Michaels; Warren "Oak" Felder; Oliver Dickinson; Jo-Vaughn Scott;
Producer(s)	Snakehips; Oak Felder; Cass Lowe;
Snakehips singles chronology
Anne-Marie singles chronology
Joey Badass singles chronology
Music video
	"Either Way" on YouTube

"Either Way" is a song by British electronic music duo Snakehips and English singer Anne-Marie, featuring American rapper Joey Badass. It was written by James David, Julia Michaels, Warren "Oak" Felder, Oliver Dickinson and Joey Badass, with production handled by Snakehips, Oak and Cass Lowe. The song was released on 28 July 2017, via Sony Music.

Critical reception

Kat Bein of Billboard felt that the song has a "cool R&B sound". He continued: "Some low-key tropical touches add to the lazy summer haze. It also doubles as dope makeup inspo."^[3] Marcus of EDM Sauce opined that the song is "elegantly crafted and natural", has "an R&B feel" and "some killer melody".^[4] Matt F of HotNewHipHop thinks that Snakehips brought "their brand of catchy pop flavor" to the song and Anne-Marie's "soft, melodic tones are contrasted nicely" with Joey Badass' "gruffer, deeper delivery". He regarded the song as "another solid entry into the current musical zeitgeist for Snakehips".^[5] Steph Evans of Earmilk described the collaboration as "a summertime pop jam that we'll remember".^[6] Jordan Farley of Run The Trap wrote: "The sultry single bounces catchy vocals between Anne-Marie and Joey Badass over a silky future pop beat and is instantly captivating in its elegant beauty."^[2] Kevin Apaza of Direct Lyrics wrote that the song is "so good" and "so catchy".^[7]

Credits and personnel

Credits adapted from Tidal.^[8]

Snakehips – producing, engineering
Joey Badass – writing
James David – composing, programming
Julia Michaels – writing
Warren "Oak" Felder – writing, co-producing, programming
Oliver Dickinson – writing, programming, recording engineering
Chris Galland – mixing engineering
Robin Florent – mixing engineering
Scott Desmarais – mixing engineering
Dave Kutch – mastering engineering
Manny Marroquin – engineering
Cass Lowe – co-producing, programming
Graeme Baldwin – recording engineering
Cameron Poole – recording engineering

Charts

Chart (2017)	Peak position
Australia (ARIA)^[9]	64
New Zealand Heatseekers (RMNZ)^[10]	4
Scotland (OCC)^[11]	28
UK Singles (OCC)^[12]	47

Certifications


Region	Certification	Certified units/sales
New Zealand (RMNZ)^[13]	Gold	15,000^‡
United Kingdom (BPI)^[14]	Silver	200,000^‡
^‡ Sales+streaming figures based on certification alone.

References

^ David, Smyth (28 July 2017). "Five tracks to hear this week (July 28-Aug 3)". London Evening Standard. Retrieved 30 July 2017.
^ ^a ^b Jordan, Farley (28 July 2017). "Snakehips Is Back With Massive Hit "Either Way" Featuring Anne-Marie and Joey Bada$$". Run The Trap. Retrieved 30 July 2017.
^ ^a ^b Kat, Bein (28 July 2017). "Snakehips' 'Either Way' Video With Joey Bada$$ and Anne-Marie Is the Picture-Perfect Saturday: Watch". Billboard. Retrieved 30 July 2017.
^ Marcus (28 July 2017). "Snakeships x Anne-Marie x Joey Bada$$ = Pure Heat "Either Way"". EDM Sauce. Retrieved 30 July 2017.
^ Matt, F (27 July 2017). "Snakehips - Either Way Feat. Joey Bada$$ & Anne-Marie [New Song]". HotNewHipHop. Retrieved 30 July 2017.
^ Steph, Evans (28 July 2017). "Snakehips team up with Joey Bada$$ and Anne-Marie on "Either Way"". Earmilk. Retrieved 30 July 2017.
^ Kevin, Apaza (28 July 2017). "Snakehips & Anne-Marie's New Single "Either Way" Is So Addictive: Premiere". Direct Lyrics. Retrieved 30 July 2017.
^ "Either Way / Snakehips TIDAL". Tidal. Retrieved 30 July 2017.
^ "ARIA Chart Watch #432". auspOp. 5 August 2017. Archived from the original on 5 August 2017. Retrieved 5 August 2017.
^ "NZ Heatseekers Singles Chart". Recorded Music NZ. 7 August 2017. Retrieved 4 August 2017.
^ "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved 5 August 2017.
^ "Official Singles Chart Top 100". Official Charts Company. Retrieved 5 August 2017.
^ "New Zealand single certifications – Snakehips And Anne-Marie feat. Joey Bada$$ – Either Way". Radioscope. Retrieved 29 December 2024. Type Either Way in the "Search:" field.
^ "British single certifications – Snakehips & Anne-Marie feat. Joey Badass – Either Way". British Phonographic Industry. Retrieved 25 April 2019.

[1] David, Smyth (28 July 2017). "Five tracks to hear this week (July 28-Aug 3)". London Evening Standard. Retrieved 30 July 2017.

[ruthetrap-2] Jordan, Farley (28 July 2017). "Snakehips Is Back With Massive Hit "Either Way" Featuring Anne-Marie and Joey Bada$$". Run The Trap. Retrieved 30 July 2017.

[billboard-3] Kat, Bein (28 July 2017). "Snakehips' 'Either Way' Video With Joey Bada$$ and Anne-Marie Is the Picture-Perfect Saturday: Watch". Billboard. Retrieved 30 July 2017.

[4] Marcus (28 July 2017). "Snakeships x Anne-Marie x Joey Bada$$ = Pure Heat "Either Way"". EDM Sauce. Retrieved 30 July 2017.

[5] Matt, F (27 July 2017). "Snakehips - Either Way Feat. Joey Bada$$ & Anne-Marie [New Song]". HotNewHipHop. Retrieved 30 July 2017.

[6] Steph, Evans (28 July 2017). "Snakehips team up with Joey Bada$$ and Anne-Marie on "Either Way"". Earmilk. Retrieved 30 July 2017.

[7] Kevin, Apaza (28 July 2017). "Snakehips & Anne-Marie's New Single "Either Way" Is So Addictive: Premiere". Direct Lyrics. Retrieved 30 July 2017.

[8] "Either Way / Snakehips TIDAL". Tidal. Retrieved 30 July 2017.

[9] "ARIA Chart Watch #432". auspOp. 5 August 2017. Archived from the original on 5 August 2017. Retrieved 5 August 2017.

[10] "NZ Heatseekers Singles Chart". Recorded Music NZ. 7 August 2017. Retrieved 4 August 2017.

[sc_Scotland_-11] "Official Scottish Singles Sales Chart Top 100". Official Charts Company. Retrieved 5 August 2017.

[sc_UK_-12] "Official Singles Chart Top 100". Official Charts Company. Retrieved 5 August 2017.

[New_ZealandSnakehips_And_Anne-Marie_feat._Joey_Bada$$Either_WaysingleCertRef-13] "New Zealand single certifications – Snakehips And Anne-Marie feat. Joey Bada$$ – Either Way". Radioscope. Retrieved 29 December 2024. Type Either Way in the "Search:" field.

[United_KingdomSnakehips_&_Anne-Marie_feat._Joey_BadassEither_WaysingleCertRef-14] "British single certifications – Snakehips & Anne-Marie feat. Joey Badass – Either Way". British Phonographic Industry. Retrieved 25 April 2019.

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