Beginning with the October 2016 tournament, part of the PGA Tour's 2017 season, the primary sponsor was Safeway Inc.,[2] and that continued through 2020. In 2021 Fortinet became the title sponsor on a six-year deal.[3][4]
The Frys.com Open began as a PGA Tour Fall Series event, from 2007 through 2012. Starting in October 2013, when the PGA Tour changed its "year" to begin in October, rather than January, the tournament became the opening event of the PGA Tour season, and FedEx Cup points were awarded to players.[5]
The inaugural event in 2007, at Grayhawk Golf Club's Raptor Course in Scottsdale, Arizona, was won by Mike Weir by one stroke over Mark Hensby. The 2008 event was won by Cameron Beckman on the second playoff hole, when Kevin Sutherland bogeyed it. In 2009, Troy Matteson set a PGA Tour 36-hole record of 122 with 61 in both the second and third rounds,[6] and then won in a three-man playoff against Rickie Fowler and Jamie Lovemark.[7] At CordeValle in San Martin in 2012, John Mallinger shot a 62, matching the course record; it was his PGA Tour best round.[8]
In 2013, tournament organizers had a long-term goal to stage the event at The Institute Golf Course in Morgan Hill, a course owned by John Fry, when facilities were completed there.[9] That was expected in 2016 or 2017,[10] but did not happen because of the change of sponsorship to Safeway in 2016.
In July 2024, it was announced that Procore would become the title sponsor for the 2024 event.[11]