Tina (magazine)

Tina was a girls' magazine which existed in Yugoslavia between 1971 and 1976. It was published by Vjesnik and was the only publication in the country aimed at female youth. Its title was a reference to a British girls' magazine, Princess Tina, which had been established by Fleetway Publications in February 1967.^[1]

Tina was first published on 26 May 1971.^[2] Its publisher was Vjesnik, a publishing house based in Zagreb.^[1][2] The company was founded by the Socialist Alliance of Working People, one of the largest communist political organizations in Yugoslavia.^[1] In its early period Tina copied Western youth magazines, but it did not work,^[3] and the magazine sold only 35,739 copies in the first year.^[2] It gained success from 1974 when it began to cover materials specific to the Yugoslav setting, including progressive pop-culture, literary work and topics related to girls' daily lives.^[3] That year the circulation of Tina was 113,032 copies.^[2] The magazine infrequently published advertisements and other promotional content.^[3] Its editors and contributors included Gruda Špicer, Željko Žutelija and Vesna Lamza.^[2]

Tina sold less than 90,000 copies in 1975.^[2] Next year its circulation dropped to 77,542 copies which led to its closure after the publication of the issue 231 dated 29 December 1976.^[1][2]