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Sharesies

Sharesies
Company typePrivate
IndustryStockbroking
Founded2017; 8 years ago (2017)
Founders
Headquarters,
Area served
New Zealand and Australia
ProductsStockbroker, micro-investing trading platform
Owners
  • Trade Me (15.4%)
  • Discount Nominees (9.5%)
  • Brooke Roberts (6.26%)
  • Leighton Roberts (6.26%)
  • Sonya Williams (6.26%)
(2020)
Websitewww.sharesies.nz

Sharesies is a New Zealand stockbroker and micro-investing app that allows users to buy and sell fractions of shares on the stock market rather than requiring users to buy or sell entire shares.[1] It was launched in 2017.

As of 2024, it had 700,000 clients in New Zealand and Australia.

History

The company was founded by Richard Clark, Ben Crotty, Brooke Roberts, Leighton Roberts, Martyn Smith and Sonya Williams in 2017.[2][3] The founders were working corporate jobs as they started the company, and pitched it to a business accelerator programme run by Kiwibank and Creative HQ.[4][5]

The platform saw a big rise in the number of users during the COVID-19 pandemic starting in 2020.[6] By 2022, Sharesies reached 500,000 users, meaning that about 11 per cent of the country's population used the platform.[7][8] By late 2024, Sharesies had 700,000 users in New Zealand and Australia and was managing $5 billion invested by its users.[1] During the last quarter of 2024, about $3.1 billion was traded using Sharesies.[4]

In 2021 Sharesies started allowing Australian clients to use the platform, and also allowed users to trade on the Australian Securities Exchange.[9] In 2023 Sharesies launched no-fees savings accounts.[10] In 2024, Sharesies bought the Auckland-based investor management platform start-up Orchestra.[11] That year the company started allowing users to trade shares of the Fonterra co-operative, which can only be traded by dairy farmers. Sharesies has suggested that they may allow trading of shares of other co-operatives on the Unlisted Securities Exchange such as Zespri in the future.[12]

In 2020, Sharesies raised $25 million, including from Trade Me, Icehouse Ventures and Stephen Tindall' company K1W1. In 2020 the largest shareholders were Trade Me (15.4 per cent) and Discount Nominees (9.5 per cent). Co-founders Brooke Roberts, Leighton Roberts and Sonya Williams each owned 6.26 per cent.[13] A funding round in 2021 valued the company at $500 million.[1]

Williams has said that her first ever investment was on Sharesies, because she did not have enough capital to use the more traditional means of investing.[8]

See also

References

  1. ^ a b c "Democraticising stocks: Brooke Roberts leads an investment platform valued at $500 million". RNZ. 17 September 2024. Retrieved 1 February 2025.
  2. ^ "My money: Brooke Roberts". Stuff. 13 March 2024. Retrieved 1 February 2025.
  3. ^ "New start up wants all Kiwis to start investing, even if it's just $5". Stuff. 18 June 2017. Retrieved 2 February 2025.
  4. ^ a b "Record trading on Sharesies platform". RNZ. 20 January 2025. Retrieved 1 February 2025.
  5. ^ "Sharesies the love: how an online investing startup took flight". The Spinoff. 18 October 2017. Retrieved 1 February 2025.
  6. ^ "Capital Markets report: Pandemic boosts interest in online investment platform Sharesies". The New Zealand Herald. 31 July 2020. Retrieved 2 February 2025.
  7. ^ "Sharesies adds 500,000th user as retail boom continues". Business Desk. 17 January 2022. Retrieved 1 February 2025.
  8. ^ a b "Sharesies co-founder Sonya Williams' first ever investment was on the platform she built". Stuff. 14 September 2022. Retrieved 1 February 2025.
  9. ^ "Sharesies expands to offer investors access to Australian Stock Exchange". RNZ. 20 April 2021. Retrieved 2 February 2025.
  10. ^ "Sharesies expands offering with new no-fees savings account". RNZ. 19 April 2023. Retrieved 2 February 2025.
  11. ^ "Sharesies buys investor management platform Orchestra". Business Desk. 12 April 2024. Retrieved 3 February 2025.
  12. ^ "Sharesies to host online trading of Fonterra shares". RNZ. 18 April 2024. Retrieved 3 February 2025.
  13. ^ "Sharesies raises $25 million to expand across the ditch". The New Zealand Herald. 9 December 2020. Retrieved 2 February 2025.

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