The show was born out of Comedy Central's attempts to find new comedy stars. These "attempts" were $1,000 to $10,000 dollar productions that allowed unnoticed comedians to share their material. Premium Blend acted as a showcase where most of the material and bits were shown.[2]
Overview
Every year since its premier in 1997, the program featured a well-known stand up comedian as an emcee who introduced four or five lesser known comedians looking for a big break on television. The host and guests would change every year.[3] Each comedian presented a short set of jokes, which was edited to last about five minutes on the airing of the show.